Services — McNamara Strategy

Insights + Strategy + Ideation

Brand Story IDEATION & Evolution

STRATEGIC BRAND PLANNING

CAMPAIGN PLATFORM DEVELOPMENT

Qualitative/Quantitative Research

CONSUMER PROFILE DEVELOPMENT

INNOVATIONS/PRODUCT LAUNCHes

COMPETITIVE & CATEGORY ANALYSIS

strategic concept TESTING

POSITIONING & ARCHITECTURE

DIGITAL/SOCIAL Strategy

CONTENT & COMMS PLANNING

CREative brief development & briefing

manifesto development

integrated communications planning

INTERNAL audits & BRAINSTORM LEADERSHIP